Using Group Video Conference for Your Business

If you are a small business and are asking yourself why you should invest in a multipoint or group video conferencing software, here are four important reasons why you should make this investment.

"using group video conference for business"

1. Cost-effective meetings

With video conferencing, you are able to cut down on travel expenses, especially when you have large teams in remote locations that must travel to work on even the smallest collaborative tasks. Since meeting in person is always prefered, there is the tendency to justify traveling. But with Multipoint video conference, you eliminate the travel expense, time and energy involved.

2. Allows Remote Workers to Feel Included

When you have lots of branches or locations for your business, video conferencing is a very cost effective way of making each site feel involved in important company functions. Rather than putting everyone on an audio conference which comes across as impersonal, multipoint video conference allows you to connect with everyone, with everyone hearing and seeing the same message.

3. Engage Participation in Meeting

When compared to audio conference calls, using group video conference for your business allows you to engage your audience better at meetings. And since everyone is seeing everyone, especially when you have 3 or 4 sites, participants are more likely to pay attention, keep engaged and participate fully in the meeting since they can all see each other. The video below highlights some of the challenges with audio conference calls and makes a strong case for why you should invest in a video conference platform.

4. Provide Timely and Effective Customer Service

Rather than troubleshooting a problem with a client over the phone, especially one that involves technical and mechanical parts, video conferencing allows you to show them in real time and watch them do it. If the solution requires a review and collaboration from multiple sites, Multipoint video conferencing allows you to be able to help the customer by connecting them with all the key players involved, thereby helping them get to the bottom of the issue quickly and make the customer happy.

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